00:00At Chula Long Con University, I quickly discovered that the most profound lessons aren't found in a
00:05textbook. It begins the moment we step out of the campus gates and engage with the world.
00:10For me, that journey started with SAIF, Students in Free Enterprise. SAIF is more than an
00:16organization. It's an incubator for real-world impact. For over the past 12 years, we've
00:22partnered with 15 communities across 13 Thai provinces. But I would say we don't believe
00:28in quick fixes. Our approach is rooted in sustainability, where we start by listening,
00:33working side by side with local people to unlock the opportunities they might not have seen
00:38themselves before. This is where the Chula Advantage comes to life. We take the rigor of our classrooms,
00:44finance, marketing, accounting, logistics, management, and many more to co-create practical
00:49and scalable solutions with them. But we don't just draft a plan and leave. We stay through the
00:54implementation, strengthening local capabilities until they're confident to take the lead
00:59again. By returning ownership to the people, we ensure that the impact may grow long after
01:04we've graduated. SAIF hasn't achieved me as a business student, but it has defined my role
01:10as a responsible citizen of the world. At Chula, we don't just study for a career, but we learn
01:16to create change. I am Pimada Ngam Sangap Hong, BBA International Programme, Jilalongkon University.
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