Starbucks CEO Brian Niccol’s annual pay package is estimated to be valued at about $113 million at the time of his hiring, ranking him near the top 20 highest-paid CEOs, according to Bloomberg.
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TechTranscript
00:00Starbucks gave new CEO Brian Nickell about $96 million after four months of work last year,
00:05one of the biggest compensation packages in corporate America.
00:08Nickell, who joined Starbucks in early September,
00:10also got a $5 million sign-on bonus after his one-month anniversary with the company.
00:15About 94% of his pay came from stock awards.
00:17Most of them were tied to performance,
00:19and the rest were time-based stretching over a three-year period.
00:22The former Chipotle CEO was recruited by the coffee chain
00:24to turn the business around after a string of sales declines.
00:27Some of Nickell's early initiatives include no extra charges for non-dairy milk
00:31and bringing back the Sharpies for cup personalizations.