
Little Mikey - Wikipedia
Little Mikey is a fictional boy played by John Gilchrist (born February 2, 1968) in an American television commercial promoting Quaker Oats ' breakfast cereal Life.
Where Are They Now: Mikey, The Life Cereal '70s Commercial Kid
Aug 30, 2019 · Little Mikey is a fictional boy played by John Gilchrist in a television commercial promoting Quaker Oats’ breakfast cereal Life. John Gilchrist played the role of Mikey the Life …
Life Cereal Mikey Likes It Commercial HD - YouTube
This is a commercial with Mikey eating Life cereal. This commercial has won many awards and was very popular in the 1970's.
What Happened To Mikey From The 'He Likes It' Life Cereal
Jan 9, 2024 · The cereal-loving Mikey was played by a three-year-old John Gilchrist alongside his real-life brothers Michael and Tommy.
Mikey: What Ever Happened to Him? - American Memory Lane
May 23, 2024 · The Life cereal commercial featuring Mikey first aired in 1972, created by the Doyle Dane Bernbach advertising agency. The premise was simple yet effective: three …
What Is the Life Cereal Slogan? The 'Hey Mikey!' Story
Oct 27, 2025 · In this definitive guide, we’ll explore the history of the “Hey Mikey!” slogan, uncover the truth about the actor who played him, and look at the other advertising campaigns Life …
Guess who’s back? Mikey returns to Life Cereal with a new ad & a …
Sep 12, 2024 · In the new commercial premiering today, Life reintroduces Mikey, played by Hudson Uebelhardt. It showcases a relatable, albeit chaotic, morning scene, aiming to connect …
Why Life Cereal’s “Mikey Likes It” Never Went Stale
Mar 18, 2025 · Explore how Life Cereal's "Hey Mikey" ad became a cultural icon, using authenticity and simplicity to captivate audiences for over a decade.
Life Cereal | MrBreakfast.com
In 1972, a Life Cereal commercial first aired starring a finicky young eater named Mikey. Featuring the lines "I'm not gonna try it - you try it. Let's get Mikey... he hates everything," the ads ran for …
Life Cereal Brings Back Little Mikey in Nostalgic Campaign
Sep 16, 2024 · Life Cereal is bringing back an iconic commercial figure in its latest campaign. Made by PepsiCo's internal agency D3, the new initiative features the kid Mikey enjoying a …