First launched in 2011, the personalised packs delivered a sales uplift and engaged more young consumers, something Coke will ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

The soft drink, originally marketed toward women, has become synonymous with hard-charging men from Elon Musk to the president himself.

Coca-Cola has revamped its ‘Share a Coke’ campaign, boosting its relevance for a new generation of soft drinks fans. The ...

Calling all soda lovers! Chick-fil-A is testing two new soda items in Salt Lake City. On Monday, March 17, the renowned chicken restaurant began testing two new treats for all those soda lovers called ...

Mukesh Ambani has set his sights on conquering India's soft-drink market with his Campa Cola brand of beverages, triggering a ...

Even for Quebec, this is a lot of snow.Pirelli has brought a gaggle of auto journos and content creators to ICAR Mirabel to ...

Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...

Coca-Cola and PepsiCo are introducing no-sugar drinks in smaller packs priced at ₹10 to counter Reliance Consumer's Campa.

A net zero “grocery tax” on food and drink manufacturers will push up prices in the nation’s pubs and restaurants, bosses ...

Talking to FE, the company’s joint managing director Paritosh Ladhani said that in FY26 revenue is likely to increase 25% to Rs 10,000 crore, backed by newly acquired markets in Bihar. “We are aiming ...