The emergence of ChatGPT search has led to many questions about the quality of the overall results compared to Google. This is a difficult question to answer, and in today’s article, I will provide ...

What users type isn’t always what they want. Learn how aligning intent signals, behavior, and brand improves performance.

The big focus of changes this year is around user intent and whether Google's search results meet the expectations of users. It’s been nearly a year since Google last updated its Search Quality Rater ...