Ann Smarty analyzes how much semantic HTML structure really matters. She poses questions related to page headings and multiple H1 tags on a page, before making a few educated "guesses" to answer ...

So now the topic is kind of drifting a little here into the HTML5 semantic structure. Martin answered: “It does help us, but it’s not the only thing that we look for. Yes.” ...

If you are a developer relying on our old URL structure, you will have to update your code. Semantic URLs are available in our API in link elements with type = "html".

Google's John Mueller said that semantic HTML is not a quality signal used in Google Search for ranking purposes. An SEO said "Proper HTML semantics and tag hierarchy must be a quality signal ...

Google’s John Mueller answered a question as to whether the “ARTICLE” semantic HTML element has an impact on Google Search. This is a good question because the use of semantic HTML is ...