Philipp Batura didn’t expect one of his most successful designs to be a giant red bow. Simple and cartoonishly oversized, the Big Hair Bow became one of Roblox’s biggest fashion hits during Christmas, ...

Roblox showed off its vision for the combination of user-generated content and generative AI. Dan Sturman, CTO of Roblox, said in a blog post that the company sees an opportunity to use generative ...

Both Jasmine and Lona are now part of the UGC catalog program, which enables creators to build and profit from assets like game models, avatar options, and audio that aren't created by Roblox or ...

One of Roblox's unique features is the ability for users to create and sell their own virtual items, including accessories and clothing, through the Roblox UGC (user-generated content) marketplace.