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Roblox notes that creator studio Twin Atlas used Commerce APIs in their games to sell physical products and ended up seeing six-figure commerce revenue during the first few weeks.
In addition to these cosmetics, users can purchase the Roblox-exclusive limited-edition physical product — an e.l.f. UP! Pets hoodie featuring one of the experience’s pets.
Roblox is known as a Gen Z destination for gaming and hanging out. Could it soon also be the place young people go to shop? That's Roblox's stretch goal, at least.
From the shop, you can purchase all of them for $6,000, or buy just one of the three pieces. The hoodie, knit top, and overshirt are different than many other items in the game.
Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences and games on the platform with the launch of new Commerce APIs. The offering provides ...