Nintendo continues to be a powerhouse for the video game industry when it comes to TV advertising. From March 16 through April 15, Nintendo accounted for 90% of the industry’s total impressions.

The relationship between Nintendo and the Seattle Mariners will be front and center come opening day, when the team will wear their first-ever sleeve ad on their jerseys. According to a MLB.com press ...

Priye's fondness of gaming started early when he first beat Double Dragon II and couldn't stop himself from doing it all over again every chance he got. Since then, playing a bunch of Contra, GTA, ...

People like Nintendo Directs. People want Nintendo Directs. But these streamed promotion for forthcoming Switch games are so rare people get a little…twitchy. Yesterday, after someone tweeted that ...

Sometime tonight, Nintendo's very first Super Bowl ad is going to find the eyes of millions of viewers, giving the general public a taste of the new Nintendo Switch, set for release on March 3. The ...

With new ways to play and new ways to connect players, the Nintendo Switch 2 system arrives June 5. Discover reimagined Joy-Con 2 controllers, each of which can now be used as a mouse in compatible ...

Nintendo has brought Marvel actor Paul Rudd back to recreate his now iconic SNES commercial for the Nintendo Switch 2. Nintendo has one of the most storied histories in gaming having been in the ...