While it can be beneficial to adopt Infinite Scroll, it is important that its implementation takes into account the best SEO and usability practices. The Infinite Scroll is becoming increasingly used ...

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the ...

Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. This topic was discussed during the Google Search ...

The infinite scroll is interaction design’s answer to our penchant for endlessly searching for novelty. Certainly, there are technical reasons for the scroll’s increasing ubiquity.