Once you've selected your basic layout, ... if you're comfortable working with HTML code, you can use this section to make additional changes to the appearance of your site.

Before you begin building your page, you’ll need to decide on a basic layout. To do this, sit down with some old-fashioned paper and a pencil and start sketching, blocking out the page’s elements.

The Importance of Art Layout in Advertising. ... By using a few basic layout techniques and avoiding common errors, you can create attractive ads for your small business.