15% of iPad sales in 2021 to 21% in 2022 30% in 2023 all the way up to 38% last year While all sales are good sales, Apple would undoubtedly prefer customers splurge for more expensive models.

IPad sales are expected to rise 9.1% in the second quarter, while the services business, Apple's biggest revenue generator after the iPhone, will likely grow 11.8%.